In 2010, I adopted a number of social media platforms for ongoing communications, and I have continued to fine-tune my skills on them.
I launched Carolyn’s Nonprofit Blog on WordPress in 2011. Guests from more than 200 nations have visited its pages (organic reach). I do not pay to boost or buy followers on my platforms.
All content is written and posted by me (and if not, credit is given where it is due).
Social Media Management, Reporting and (Casual) Photography
- Social media platform creation and management, and live reporting of special events (conferences, lectures, meetings, receptions, fairs and more), are activities I enjoy. Each platform is unique. I do not use “auto-posting” services because of this fact, but I have used some of those services in the past should that be helpful and necessary.
- Twitter is my “live” reporting platform of choice (home base). I joined Twitter in 2010. I also enjoy, and weave together postings on Facebook, Instagram, LinkedIn, Google+, Tumblr and more. I try to strengthen interest in my posts by incorporating links and photos. Please see the page on this website about my volunteer activities (“Ongoing Social Media (Online) Support”), for links to Carolyn’s Tumblr and specific examples of my photo blogs.
- I believe in social media stewardship and communication. This comes under the heading of long term management.
- A master’s degree in art history has given me a good sense of visual presentation. I strive to make my subjects look as attractive as possible, unless another purpose has been requested (humorous and the like). I normally inform my posting and blogging with a positive, “development” mindset. I also enjoy making the common individual look “iconic.” Humble humans are a favorite subject.
- I use an iPhone with a portable charger while reporting for more lengthy assignments. I can “live” report and post immediately, or save imagery for review and refining later.
- All photos belong to you at the conclusion of the event documented (if you are paying for my services, otherwise we share ownership of those items). I can upload imagery to a file in the cloud (as in Dropbox, Google or other cloud platforms), or I can share the imagery via email or flash drive.
- I reserve the right to retain a selection of images for my professional files, and sometimes share these on my personal platforms. If you have concerns, do not hesitate to ask. I am open to negotiation. Do you see a photo on my platform(s) that you would like to purchase? Use my secure contact form to reach me.
- If you need help managing your social media platforms over the long haul, I am happy to consider your request. That is a more in-depth commitment. My mindset is always to be consistent, to show my organizations in a favorable light, to catch attention, to chat with readers, and to be genuinely helpful. I have also supported emergency communications on social media.
- I routinely use Twitter, Instagram and Vine Camera (tied to Twitter) for video blogging and I use an iPhone. To post imagery and videos immediately, I would require access to the passwords of your preferred platforms (which can then be deleted upon completion of the assignment). Or, I can forward the recordings to your organization for review and posting by a second party.
- See my YouTube channel for examples of my videos.
Websites, Platform Management
- I have created websites from scratch for myself and others using WordPress and Tumblr. I normally make use of preset templates, and these can be quite cost-effective for nonprofits and small businesses. My mantra is that how nonprofits look online has a direct impact on how donors perceive them.
- Of course, to create a basic website on WordPress, to purchase a more elaborate template, to block outside advertisements, to migrate a site to another location online, to acquire the domain, to acquire stock photos and the like requires some investment of funding (but still, often quite modest). A great deal can be done on platforms with templates that are free of charge. These are also easy to manage for the long term and I always teach the organizations with which I work how to manage the sites after having designed them.
- I have also set up and managed Qgiv online donation processing on my websites and have an excellent relationship with the company.
- Fees depend on the project and the hours it takes to prepare, implement and follow-up (or manage for the long term). I can work on an hourly or a daily basis. I prefer discussing details with each client individually to ensure the needs of both parties are met.
- If an activity to be reported occurs within Central Texas, I can cover basic travel costs, but if there are entrance (or other) fees, those should be provided by the client.
- I can travel outside of Central Texas to conduct social media reporting of events, but travel expenses must be covered by the client. I am cost-conscious in my travel and make every effort to reduce unnecessary expenses.
- Contact me via the secure online form provided. Thank you!